Fortune Magazine, 2007

Source: http://www.fontbureau.com.License: All Rights Reserved.

Known for considering the entire field of business as its purview, content-rich Fortune magazine ventured into its first redesign in ten years with bolder photos, more white space, color-coded sections and all new typography.

Kent Lew's award-winningWhitmanis the serif type family with a range of expanded styles drawn for text, display, and titling. Design Director Bob Perino, said of Whitman, "The more I see it, the more I love it. It is strong and elegant. I couldn't have asked for a better font."

Also used in the redesign are Christian Schwartz'sPopular, a new slab serif, giving the right complimentary heft, and from Cyrus Highsmith and Tobias Frere-Jones, the clean and beautifulBenton Sans, invested well as both large display and body copy.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.

Source: http://www.fontbureau.com.License: All Rights Reserved.