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A custom font for NBA superstar Kobe Bryant
IntroductionNike takes good care of the branding for the superstars that help
Nike takes good care of the branding for the superstars that helps promote the company's products. Kobe Bryant is the latest to get a significant rebranding, and in his case it involves the creation of a custom font.
The logo and typeface were created by Sawdust, a London-based creative agency.
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