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Fontke.com>Article>Details

SH&L ad: "The best typography never gets noticed."

Date:2015-05-08 14:24:40| Typesetting|Browse: 134|Source: Fonts in Use|Author: Stephen Coles
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IntroductionSource: http://2.bp.blogspot.com.License: All Rights Reserved.Whe

Source: http://2.bp.blogspot.com.License: All Rights Reserved.

When a good ad is set right, no one notices the letters*—they're too busy reading the words.

* Except art directors

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