Tourism of Moldova visual brand identity

Source: http://dmoruz.com.License: All Rights Reserved.

Official dress

A self-initiated project of a visual brand identity proposal to be used by Tourism of Moldova. The solution makes extensive use of the color yellow and a bespoke typeface, Molda Bold, created specifically for this project. The project is designed in a way that is easy to maintain and cost-effective.

Because of the fact that there is a low awareness of Moldova, there is a need for bold and straightforward communication. Moldova is a small southern country that needs a bold typeface. Molda Bold is a modern interpretation of old letterforms. The typeface contains an alternate comma that shows the geographical contours of the country.

Source: http://dmoruz.com.License: All Rights Reserved.

Advertising

Source: http://dmoruz.com.License: All Rights Reserved.

Brochure spread

Source: http://dmoruz.com.License: All Rights Reserved.

Brochure cover

Source: http://dmoruz.com.License: All Rights Reserved.

Souvenirs

Source: http://dmoruz.com.License: All Rights Reserved.

Umbrellas

Source: http://dmoruz.com.License: All Rights Reserved.

Guide book

Source: http://dmoruz.com.License: All Rights Reserved.

Tote bag

Source: http://dmoruz.com.License: All Rights Reserved.

Molda Bold type

Source: http://dmoruz.com.License: All Rights Reserved.

Large bag

Source: http://dmoruz.com.License: All Rights Reserved.

Stamps

Source: http://dmoruz.com.License: All Rights Reserved.