US Soccer Identity


Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United on the Twitter announcement of the 23 player roster. Oh boy, this evoked some feelings. And I'm not talking about the font use …
I'm a huge soccer fan and I obsessively follow the US National Teams. As the USMNT has been prepping for their More World Cup coverage on Fonts In Use »

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United on the team bus.

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
What do you think Jürgen Klinsmann is smiling about? Was it a good training that day? Was he happy to see United on the bus? Both?

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
More United on the team bus. (See that @? That's the rarely seen version that I drew just for use in all uppercase text. Whoever noticed that it should be used here is my hero. Also, Hi Kyle Beckerman!)

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United in the locker room. I haven't been able to find an image online, but ESPN's documentary about the team has shown that United is even being used for player names on the lockers. My typeface could be one of the last things that the team sees before heading to the pitch!

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United in the press conference room.

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United on the practice field.

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United in the tunnel to the field.

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
United on the players' luggage tags.

Source: https://twitter.com.Photo by US Soccer. License: All Rights Reserved.
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