From Cliché to Archetype, 2011 Ginko Press edition


Source: http://www.asiapacificoffset.com.License: All Rights Reserved.
This 2011 reprint of Marshall McLuhan's Arbor, printed on a transparent jacket and wrapped around Torque and yellowness.
From the book's printer, Asia Pacific Offset:
The case also has the title dembossed deeply on the front cover which lines up with the title that is silkscreened on the durable acetate jacket.
See also: the typographic design for the book's first edition.

Source: http://www.gingkopress.com.License: All Rights Reserved.
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